Hotels Spent $100 Million Fighting OTAs. Did It Actually Work?
Hotels have spent over $100 million fighting Booking.com and Expedia, and in 2026 they finally won the legal right to undercut them. We re-ran live price checks for holiday-season dates…
Hotels have spent over $100 million fighting Booking.com and Expedia, and in 2026 they finally won the legal right to undercut them. We re-ran live price checks for holiday-season dates…